How To Increase Productivity
Value isn’t what you say it is, its what the customer says it is.
Use your time and knowledge to create things customers think are valuable.
BAD things:
1. Multitasking hurts you, it makes you inefficient. It lowers your IQ!
2. Distraction and Interaction. If your distracted it takes about 20mins to get back to the point you were at before you were distracted.
3. Friction. Something not supporting you. E.g. uncomfortable work environment, mind thinking about other things. Eliminate all friction to get more done.
4. Monkey Mind and Emotions. When your mind runs away on other topics.
GOOD things:
1. Clean Focus, work in long chunks of focused uninterrupted time of a minimum of 2 hours. Work on one thing with no distraction or multitasking.
-Customer Pillar, go out and get customers, advertising, social marketing etc. (40% of time)
-Conversion Pillar, what to do after prospects show up on your site, your offer, headline, guarantee etc. (20% of time)
-Content Pillar, products and services you create (10% of time)
-Management Pillar, time, people and business management, keeping your books up to date, customer service, managing your time and outsourcing etc. (30% of time)
2. Clean Breaks - Pulse, after working chunks take complete rest and then work solid again and then take another complete rest and repeat.
3. Create Routines for Everything you need to get done, do the important things at the same time each day.
4. Renew Yourself, when we work a lot we become overworked and lose touch with ourselves. Take time to do fun, enjoyable things.
Priority 1 - Make Yourself Healthy - The 1st meal you eat sets the context for the other meals the rest of the day. Exercise early on sets you up for the rest of the day. Drink a glass of fresh water in the morning each day and take some exercise to set you up for the rest of the day. Do 5 mins of meditation, calm deep breathing and then have a great meal.
1. Make a list of all the things that create distraction, interruption and friction for you and put a plan to eliminate the distraction, interruption and friction.
2. Make a list of the 3 activities that create the most value for your business. Spend a minimum of 1 hour a day clean focus on each of the 3 activities.
3. Create a morning routine where you spend an hour each day to make yourself strong and emotionally good. Exercise, water, meditation, read a book, healthy meal.
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